Signature Branding Package
0. Strategy Consultation
Before we start designing anything, we'll take a deep dive into your business. We'll get to know your ideal customers, your business goals, and the marketing strategies that will work best for you. THEN we can start designing.
Don't you wish you could have one of those iconic logos that your ideal market recognizes immediately? I get it.
I'll turn sketches and ideas into a fresh, original design. Final design will include full usage rights, and a file bundle suitable for all applications, both print and web
1. Visual Identity Design
2. Other Visual
Oooh yeah. This is where you really start to stand out. Color palette, typography, brand marks and patterns supplement your logo; elevating and adding variety to your brand.
When you look at your website, you should feel like you just came home from a long day of work. It's your personal piece of the web, and also an information/communication hub and marketing platform for your customers. It needs to be dynamic, user-friendly, "on-brand," and downright amazing! You'll provide me with the most up to date content and images of your products or services that you have and I'll design it into something incredible.
I typically work in the Wix platform as it allows me to create completely custom websites rather than using templates. Clients say that they find it easier to make basic updates than other platforms. I also work with Wordpress, Squarespace and Shopify upon request (additional charges apply).
3. Website Design
Content writing for websites is completely different from writing sales copy. Customers don't come to your website just to buy your products and services - they come for the improvement in their lifestyle or status that your products and services can offer them.
They come for the desired outcome.
The most successful websites aren't just beautifully designed. Don't get me wrong - design plays a huge part in earning the trust and respect of your customers. But the most successful websites convey the desired outcome to their customers, and they do it quickly.
So how do you do this? Professional copywriters are expensive, and you just don't have time to be taking courses on copywriting and writing website content.
That's why I took them for you. And I'm excited to use what I've learned while building you a website that connects with your ideal customers, both visually and contextually.
A guide to all your brand elements in one beautifully designed book. You can use this to ensure consistent branding; it includes logos and usage rules, color palettes, typography hierarchies and more. Any printers or developers that you work with will appreciate it too!
6. Brand Manual
7. Brand Support
You're never truly done working "on" your company. I'll be here to help with whatever you need in the future (even if it's just a sounding board for a new idea) - no project is too big or too small! And FYI, I tend to give away the small stuff for free. I want what's best for my clients...and especially for you!